Commit to 50/50, at minimum.

A few days ago, a number of high-powered executives called out CES for the lack of female speakers on the upcoming 2018 program. The Drum brought the story to life and asked for comments. So we contributed, glad to see this become part of a larger conversation. 

This is an issue we've grappled with for years, not only for major industry conferences and events, but on projects where diversity of thought is a key component of changing direction, shifting culture, and driving innovation. And even though they recognize the need to change things up, there are far too many leaders who prefer to stay comfortable with things as they've always been.
Gender balance, diversity of perspective, and inclusion should be imperatives for anyone who produces and programs an event. Any organization that doesn’t recognize the importance of this moment is simply not progressing at a modern pace. 

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